I don’t know why it still surprises me when I hear that telling your friends is a more effective way to promote something than getting traditional media coverage – but we are reminded of this at Stitch every time we launch a project. Sending out emails, tweets, and Facebook messages results in way more traffic [...]

When I first witnessed Wired magazine’s tablet app at SXSW this past March, I was thoroughly impressed. I wholeheartedly believed that they had successfully bridged the gap between analog and digital, causing me to finally catch the ‘iPad anticipation itch’. The app was gorgeous and fluid, chock full of image galleries, beautiful layouts, video, animation, [...]

The social media community in Halifax is gearing up for its first podcamp on January 25 at Alderney Gate Library. The event is a free unconference that operates under the principal of being open for anyone to participate. The line between presenter/attendee will be blurred. Many of the topics will reflect the idea of social [...]